What kinds of artwork and maps can I use in my DMs Guild titles?

Note: The artwork (such as illustrations or maps) that you include in your title does not become part of the DMs Guild content that other DMs Guild contributors can then use.

These are types of artwork you can use in your DMs Guild titles:

Art and Maps Provided by Wizards of the Coast. The "Resources for DMG Creators" category contains several art packs that are owned by Wizards and that can be freely used in your DMs Guild titles. The artwork can be cropped to fit your PDF but may not be altered or changed in other ways. NO OTHER ARTWORK from Wizards of the Coast titles can be used. Some of the many available art packs include:
Public Domain Art. Art that you are certain is in the public domain can be used.
Stock Art. Usage of stock art depends on the license associated with that stock art. Most of the stock art sold under the "Publisher Resources" category on DriveThruRPG includes a license that would allow it to be used in your DMs Guild titles.
Commissioned Art. Usage of art that you commission from an artist depends upon your terms with the artist. You must have the rights or license to use the art in your title. The artwork does not become owned by OneBookShelf or by Wizards; you simply must have rights to use it in your commercial work.
Creative Commons. This depends on the type of Creative Commons license. Some allow commercial use, others do not.

Can I duplicate/redraw existing D&D maps from any edition?

Duplicated maps, including maps recreated in different art styles, can only be published on Dungeon Masters Guild if they directly support another adventure or supplement. They cannot be the primary product. If you write an adventure that takes places in a location from an existing D&D adventure, you can include redrawn maps of that location. You cannot publish the redrawn maps as an independent map pack. For example, if your adventure is set in Luskan, you can include redrawn maps of the city and nearby locations; however, you cannot publish those redrawn maps as a separate map pack or stock art.

As maps included in other supplements are artwork, they are not exclusive to DMsGuild, but as they use D&D IP, you should be aware of the Fan Content Policy if using artwork elsewhere.

Can I publish and sell map packs of my own unique locations?

Unique map packs of setting-neutral villages, forests, towers, and other locations that can be used by Dungeon Masters and/or DMsGuild community creators are allowed. As these maps are artwork, they are not exclusive to DMsGuild.

Can I publish and sell stock art? What about stock art that uses D&D intellectual property, such as symbols or monsters (e.g. beholders)?

Fantasy stock art that can be used by Dungeon Masters or DMsGuild community creators is allowed. Stock art that is inspired by but does not directly copy D&D IP also is allowed. For example, you cannot copy and paste a symbol from an existing piece of D&D art, but you can redraw the symbol with slight variations so it is distinguishable from a direct copy. You can redraw a beholder in your own style.

As these creations are artwork, they are not exclusive to DMsGuild. However, for any artwork that uses D&D IP, you should be aware of the Fan Content Policy if using artwork elsewhere.

What are the rules for putting branding (logos, trademarks, etc.) on my DMsGuild title?

Content creators can create their own branding, but they must follow these guidelines:

DMs Guild Logo. The DMs Guild logo (linked below) must appear on your title’s cover. This rule is effective June 1, 2018. Titles created before that date are still encouraged to have the DMs Guild logo on their cover, but are not required. The DMs Guild logo can be resized to fit your cover, but may not be altered or changed in other ways. You can find the DMs Guild logo here:
- http://www.dmsguild.com/images/site_resources/DMsGuildProductLogoLarge.png
- http://www.dmsguild.com/images/site_resources/DMsGuildLogo.jpg
Covers. No personal branding images (logos, trademarks, etc.) can be displayed on your product’s cover. However, you can include these images in the product’s interior.
Personal Branding. Any personal brand, logo, or trademark used within your title must be original to the creator. These branding images cannot violate existing copyright or trademark laws, nor can they be derivations of Wizards of the Coast branding, such as the D&D logo and the Dungeons & Dragons logo.
Best-Seller Metals. If your title earns a best-seller metal, you may display it on your cover. You can read more about earning metals in our FAQ here. You can find the metal badge artwork here.
Charity Logos. If your title donates proceeds to a charity organization, you can include the charity's logo on your cover IF the charity gives you permission to use their artwork.
Fantasy Grounds. Content for Fantasy Grounds may display the Fantasy Grounds logo on its cover. Content for Fantasy Grounds must have the DMs Guild logo on its cover as well. Please see this page for more details about Fantasy Grounds:
- https://support.dmsguild.com/hc/en-us/articles/221015168-Fantasy-Grounds-and-Virtual-TableTop-Content
Guild Adepts. Guild Adept members must include the Guild Adept logo on their titles' covers. Only members of this program may use this logo.
Adventurers League Dungeoncraft. Titles created using the Adventurers League Dungeoncraft guidelines and using the Dungeoncraft filter on DMsGuild can use the AL Dragon Logo on their covers. This logo is used with permission from Wizards of the Coast and the size may be changed but cannot otherwise be altered in any way. The AL Community Logo can be found here:
- https://www.dmsguild.com/product/343241/Adventurers-League-Community-Logo

What are the rules for using DMsGuild logos to advertise my titles?

If you are creating graphics or videos to advertise your DMsGuild titles, you can use your cover image with the required DMsGuild square logo. You also can use this "Available at DMsGuild" logo: https://www.dmsguild.com/images/site_resources/DMsGuild-AvailableAt.png.

You may not use the DMsGuild site logo or square logo as standalone elements.

Logo and Artwork Questions